Master the fundamentals of The Campaign Registry (TCR) for A2P 10DLC messaging compliance. This comprehensive course covers TCR registration, campaign setup, opt-in workflows, carrier filtering, vetting processes, vendor management, and building a complete compliance program. Ideal for businesses and compliance professionals navigating the A2P messaging ecosystem.
12 modules • 18h 30m total
Introduction to The Campaign Registry (TCR) and the A2P 10DLC messaging ecosystem. Learn the foundational concepts of brand registration, campaign types, and the regulatory framework governing business text messaging.
Deep dive into the campaign registration process including use case selection, sample messages, opt-in descriptions, and submission best practices for successful TCR campaign approval.
Understanding consent collection methods, opt-in workflow design, and documentation requirements. Covers express written consent, implied consent, and compliant opt-in form implementation.
Overview of telecommunications technology underpinning A2P messaging including short codes, long codes, toll-free numbers, STIR/SHAKEN, and how carrier networks route and filter messages.
Managing messaging vendors, CSPs, and aggregators. Learn vendor selection criteria, SLA requirements, compliance obligations, and how to maintain oversight of third-party messaging partners.
Designing and building a comprehensive compliance program architecture. Covers policy frameworks, organizational roles, documentation standards, and program governance structures.
Understanding carrier-level message filtering, spam detection algorithms, throughput limitations, and strategies to maintain high deliverability rates across all major carrier networks.
TCR brand and campaign vetting procedures including standard vetting, enhanced vetting, external vetting providers, appeal processes, and how to prepare for successful vetting outcomes.
Identifying and avoiding common campaign rejection reasons. Learn proactive strategies for sample message crafting, use case alignment, and submission quality assurance.
Advanced techniques for optimizing campaign performance including throughput management, trust score improvement, multi-campaign strategies, and analytics-driven optimization.
Building and maintaining a sustainable compliance program. Covers monitoring, auditing, incident response, staff training, and continuous improvement methodologies.
Comprehensive 80-question certification exam covering all 11 TCR Fundamentals modules. 90% passing score required. Tests knowledge of TCR registration, campaign management, compliance, carrier filtering, vetting, and program architecture.
This comprehensive course is designed for all professionals. Upon successful completion, you'll earn a professional certificate demonstrating your expertise.